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There are 75 million Mac users, many of whom have iTunes accounts and credit cards on file – they can buy from the Mac App Store with a single click. 20% of 75
by Samuel_Michon 13y ago
There are 75 million Mac users, many of whom have iTunes accounts and credit cards on file – they can buy from the Mac App Store with a single click.
20% of 75 million is 15 million. 15 million copies of any paid app is huge.
Also, let’s not forget that Mac sales has been growing for years, while the PC market as a whole has been shrinking. Today, there are 3 times as many Mac users than 5 years a go.
- kalms 13y agoAlso, it would seem that Mac users tend to spend more money on software, than the general PC user. [citation probably needed, but whatevs]
- marssaxman 13y agoFrom my observation that relation has held true since the '80s.
- Encosia 13y agoThat could only be true if you ignore software for business (even small and medium business, not just "enterprise").
- kalms 13y agoOf course.
- joseph_cooney 13y agoAnd games.
- jfb 13y agoProbably, but there's plenty of good money in selling software to humans.