You can't make a private post on Techcrunch's page so the private/public argument doesn't seem very strong to me. Nor is the fact that you can't delete it as (

You can't make a private post on Techcrunch's page so the private/public argument doesn't seem very strong to me. Nor is the fact that you can't delete it as (unfortunately) that has become common wisdom not to put anything that you wouldn't want to be permanently public in the first place. So you're left just with the arguments of ownership and republication. You gave facebook permission to use your content this way and facebook gave livefyre permission to build an app that uses your content that way I presume...maybe I'm just confused about what the SocialSync does and how it integrates with the host (not the user) account.