when I use the word "disrupt" it means forget market prices and market mechanisms, because we are "disrupting" this market. example startup: "We found 1000 ton

when I use the word "disrupt" it means forget market prices and market mechanisms, because we are "disrupting" this market. example startup: "We found 1000 tons of diamonds and have a wholesale buyer. we'd like to dig it up." market mechamism: whole diamond price, mining equipment price, purchase orders ,etc. example "disruptive" startp: "We found a way to pull diamonds out of thin air without paying anything for them. As we no longer need any wholesaler our route to market is direct to consumer at 100x volume. we are the mcdonald's of diamonds." See the difference? One is the existing mechanism. The other is something new.