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But users who perceive a site to be "pretty" will usually experience it as easier to use than an uglier site, even if the uglier site is easier to use structura
by rusew 13y ago
But users who perceive a site to be "pretty" will usually experience it as easier to use than an uglier site, even if the uglier site is easier to use structurally. "Pretty" often translates to "easy," because users trust the design more.
- laumars 13y agoInteresting point. I hadn't considered that kind of psychological effect but it does seem plausible given the perverse subconscious crap that people perceive (wine tasters listing off red wine flavors when tasting red-died white wine, miracle healing properties of placebo drugs, etc)