5 ms·
increase the price The creator is drastically underestimating how much removing this pain point is worth to people.
by nazgulnarsil 14y ago
increase the price
The creator is drastically underestimating how much removing this pain point is worth to people.
- ericd 14y agoHow much do you think he should charge? In a world of $8/mo Netflix, people make some pretty harsh value comparisons on services.
- orangethirty 14y agoI already said 10 for the MVP. But I will pay more for a more robust product. I know a thousand people would. That's a hundred grand without any VC drama. Under the radar.
- ericd 13y agoI know, I was asking the person I replied to, if he thinks ETM is dramatically undercharging. 9->10 is a pretty small difference with a potentially outsized effect on conversion.
- nazgulnarsil 13y agoAlways have a version that has what seems like just plain stupidly high pricing. Many people wind up getting the majority of their revenue from such an option.
- ericd 13y agoAh yeah, I remember that from Patio11's Business of Software talk. I was under the impression that that was mostly for B2B SAAS startups, though, largely due to corporate politics and things like SLA requirements, and just generally not caring a whole lot about money. B2C is a whole different ballgame. If I'm wrong, though, I'd really like to know. There's also the potential to make this B2B with nutritionists/personal trainers/etc, so your point isn't lost in any case.
- joverholt 13y agoNever underestimate someone's behavior of wanting the "best".
- orangethirty 13y agoIts not small. Say he gets 1000 customers in a month. That's a thousand dollar difference. Now, say he gets one thousand customers per month. It compounds pretty nicely. Just a dollar.