I was kinda dismissive of your blog post ... out of random impulse, I clicked through the link and was just as impressed as you were. There's a lot of interesti

I was kinda dismissive of your blog post ... out of random impulse, I clicked through the link and was just as impressed as you were. There's a lot of interesting things in there. I've been talking to my business partner and my friends about it ... and trying to apply it elsewhere too. Later that day, I stumbled through Steve Blank's blog and greatly enjoyed that too. One particular article, http://steveblank.com/2009/04/09/supermac-war-story-6-the-job-of-marketing-mission-statements-mission-intent-and-core-values/ http://steveblank.com/2009/04/09/supermac-war-story-6-the-jo... ... has much of the same ideas, though it didn't go into the details of the neuroscience. Based on the neuroscience from the juxtapositional thinking blog though, it definitely explained why SGB was able to build such a great team. Thanks for linking this. It's going to affect a lot of what I set things up from now on.