There's more than that. The problem is that the cable operators made two big mistakes (1) they priced their service so high that you always asked yourself if i

There's more than that. The problem is that the cable operators made two big mistakes (1) they priced their service so high that you always asked yourself if it was worth the price. (2) They had tiered pricing, but at horrible granularity that didn't maximize customer happiness, but rather their profit. Netflix does neither. There's almost no advantage to a-la-carte streaming services. Are you going to pay less? I seriously doubt it, unless they do something like charging twenty five cents per hour of streaming of a movie/show. Are you going to get access to more content. Not likely unless they do the $.20/hour thing, since I'm not going to pay monthly fees to 10 different services. Also Netflix provides DVD service that I still use. Having a unified search experience and ability to manage my queue is useful. As is a unified rating system. Lastly, Netflix simplifies things greatly for my child. If my child now has to figure out which app to use for each show -- that becomes a nightmare. Shortcuts reduce this, but now the child has to learn a bunch of UIs as each service will likely have a slightly different UI.