People are worried about bigger projects muscling out smaller ones in the same category, but for now, this isn't what's happening. High-profile campaigns are in

People are worried about bigger projects muscling out smaller ones in the same category, but for now, this isn't what's happening. High-profile campaigns are instead still creating the market for smaller ones. Kickstarter has some basic analytics so creators can see where backers are coming from, and for small campaigns, most backers are like you, people who go to Kickstarter looking for new and interesting projects. But the blockbusters brought most people to Kickstarter in the first place, not the long tail.