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>>>“In one study, men who saw a new-car ad that included a seductive young woman model rated the car as faster, more appealing, more expensive-looking, and bett
by mikecane 13y ago
>>>“In one study, men who saw a new-car ad that included a seductive young woman model rated the car as faster, more appealing, more expensive-looking, and better designed than did men who viewed the same ad without the model. Yet when asked later, the men refused to believe that the presence of the young woman had influenced their judgments.”
I've been wondering why in China launches of products are usually accompanied by young good-looking women holding the product.
EDIT to add: I also find it to be a very annoying practice.
- Kudzu_Bob 13y agoPascal: “Those who are accustomed to judge by feeling do not understand the process of reasoning, for they would understand at first sight, and are not used to seek for principles. And others, on the contrary, who are accustomed to reason from principles, do not at all understand matters of feeling, seeking principles, and being unable to see at a glance.”
- mikecane 13y agoIf you're using that to defend exploiting women, forget it.
- Kudzu_Bob 13y agoMen's hormonal buttons are being pushed by images of hot women in order to empty their wallets, and you think it's the women who are being exploited. That's rich.
- mikecane 13y agoArgue with Gloria Steinem, who was once a Playboy bunny. http://www.gloriasteinem.com/updates/2011/8/22/i-was-a-playboy-bunny.html http://www.gloriasteinem.com/updates/2011/8/22/i-was-a-playb...
- Kudzu_Bob 13y agoGloria Steinem's career arc has been from B-girl to intellectual pickpocket.
- beachstartup 13y agoif you're paying the women, but taking the mens' money, who exactly is being exploited here?
- illuminate 13y agoWhy only one?