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I think I've innovated on the Ads UX What you've done is move ads from the place where they're supposed to be (promoted tweets) to the place where they're not

I think I've innovated on the Ads UX What you've done is move ads from the place where they're supposed to be (promoted tweets) to the place where they're not supposed to be (your interactions). Innovative spam is still spam.

maxbrown 14y ago
I'll play devil's advocate to this one... you're saying "interactions" are places where ads aren't supposed to be? Isn't any interaction between a business and individuals on Twitter really marketing?
- tomkarlo 14y ago
  Arguably, but there are social bounds to what's considered acceptable, as well as bounds enforced by Twitter to prevent abuse of the medium. Any phone conversation B2C is similar, but in general, we don't like businesses calling us on a false pretext just to get our attention. It's like those annoying snail mail envelopes designed to look like a federal government notice so you'll open them.
- MartinCron 14y ago
  Even if all business->individual interactions are marketing, that doesn't mean that all marketing is spam. Marketing and customer engagement is fine. Spam isn't. The distinction for me isn't between marketing/non-marketing but between humans and robots. If a human representing some business favorites my tweet because they feel that it's worth favoriting, that's great. In fact, it makes me feel good that some human at an organization is reading and caring about what I have to say. Wonderful, I write things so people can read them. Robots just going out and marking things as favorites just to get attention and followers? That's the kind of spam actively undermines the value of the example above.
- __derek__ 14y ago
  That's a non-sequitur: marketing and advertising are not the same thing.
  - aranjedeath 14y ago
    Can you provide a definition of either that excludes the other?
    - MartinCron 14y ago
      Easy. Advertising is a subset of marketing. Marketing also includes product design, customer service, research, etc.
alphakappa 14y ago
I agree - It degrades the experience of the product (in this case, Twitter) for the users. There are versions of this approach all over Instagram too - I 'll wake up to a large number of favorites, only to find out that most of them were bots. (Although, with the OP's approach, the accounts that are favoriting this are real accounts, so I wouldn't be able to tell easily by going to their profile) If I get a favorites notification, I want to go go their profile and find out if they share similar tastes. If it's just an automated system, they have ruined this for me by lowering the signal-to-noise ratio. Regardless of how innovative this is, Twitter shouldn't get any flak if they decide to shut him down.

maxbrown 14y ago

I'll play devil's advocate to this one... you're saying "interactions" are places where ads aren't supposed to be? Isn't any interaction between a business and individuals on Twitter really marketing?

tomkarlo 14y ago
Arguably, but there are social bounds to what's considered acceptable, as well as bounds enforced by Twitter to prevent abuse of the medium. Any phone conversation B2C is similar, but in general, we don't like businesses calling us on a false pretext just to get our attention. It's like those annoying snail mail envelopes designed to look like a federal government notice so you'll open them.
MartinCron 14y ago
Even if all business->individual interactions are marketing, that doesn't mean that all marketing is spam. Marketing and customer engagement is fine. Spam isn't. The distinction for me isn't between marketing/non-marketing but between humans and robots. If a human representing some business favorites my tweet because they feel that it's worth favoriting, that's great. In fact, it makes me feel good that some human at an organization is reading and caring about what I have to say. Wonderful, I write things so people can read them. Robots just going out and marking things as favorites just to get attention and followers? That's the kind of spam actively undermines the value of the example above.
__derek__ 14y ago
That's a non-sequitur: marketing and advertising are not the same thing.
- aranjedeath 14y ago
  Can you provide a definition of either that excludes the other?
  - MartinCron 14y ago
    Easy. Advertising is a subset of marketing. Marketing also includes product design, customer service, research, etc.

alphakappa 14y ago

I agree - It degrades the experience of the product (in this case, Twitter) for the users. There are versions of this approach all over Instagram too - I 'll wake up to a large number of favorites, only to find out that most of them were bots. (Although, with the OP's approach, the accounts that are favoriting this are real accounts, so I wouldn't be able to tell easily by going to their profile) If I get a favorites notification, I want to go go their profile and find out if they share similar tastes. If it's just an automated system, they have ruined this for me by lowering the signal-to-noise ratio. Regardless of how innovative this is, Twitter shouldn't get any flak if they decide to shut him down.