Not that it completely undercuts your point, but you have to limit your numbers to the population that sees R-rated movies in the theater. There's a chunk of y

Not that it completely undercuts your point, but you have to limit your numbers to the population that sees R-rated movies in the theater. There's a chunk of your "population that can't be bothered to watch" that were too young, or who were in nursing homes, prisons, hospitals, etc. and can't reasonably watch any movie in the theater.