So, if I'm understanding your comment, it is even worse than that data shows? That is a frighteningly bold waste of money. However, the other thing it doesn't

So, if I'm understanding your comment, it is even worse than that data shows? That is a frighteningly bold waste of money. However, the other thing it doesn't show, which is also probably hard to quantify, is how much donor money comes in to the main fund because of continued interest in sporting (I believe my link shows contributions directly to the sporting program). Another factor is the marketing impact to prospective students who choose their school off if their teams. I'm sure the politics and internal value judgements are complicated, but, as much as I enjoy my alma matter beating up on our rivals, I would enjoy my tax burden and my kids' tuition burden (which comes out of my pocket) to be less. More transparency on the subject would be nice.