I think Rob Walling's "What the Hell Does a 'Business Guy' Do?" article does a good job of answering the question. Link: http://www.softwarebyrob.com/2011/04/19

I think Rob Walling's "What the Hell Does a 'Business Guy' Do?" article does a good job of answering the question. Link: http://www.softwarebyrob.com/2011/04/19/what-the-hell-does-a-business-guy-do/ http://www.softwarebyrob.com/2011/04/19/what-the-hell-does-a... After reading this article, I thought, "Okay, 'business guy' = marketer." That added a lot of clarity for me.