3 ms·
My problem with startups is the cognitive overhead in linking their company name to their function. I cannot remember what trello does for example? Naming of se
by john_w_t_b 13y ago
My problem with startups is the cognitive overhead in linking their company name to their function. I cannot remember what trello does for example? Naming of services should be more obvious.
- emiliobumachar 13y agoDomain name squatting makes that much difficult.
- jacques_chester 13y agoIt certainly does. I've had occasions where I spent most of a day fossicking for a halfway decent domain name.
- david_lieb 13y agoIf your product is a mobile app primarily, domain names are far less important. (We don't own bump dot com, and while it's hard to prove the absence of a thing, we don't think it hurts us at all).
- jakobe 13y agoNaming things is so hard. Descriptive names might be great at telling users immediately what your service does. But there are only so many plays on "To Do List" that work for product names. As soon as you start actually using a product, it's really nice if it has a simple, pronouncible name. It's much easier to say: "Did you see this on Trello?" to a coworker than "Did you see this on FogCreek To Do List Pro?" Another simple product with a great name is Doodle. Of course you could have a more obvious name, like "Cooperative Schedule Maker 3.0". But that just makes it so much harder to talk about! Trello is a good name.
- martingoodson 13y agoI made http://www.nomipede.com http://www.nomipede.com to solve this exact problem.