4 ms·
They basically just turned this into a huge experiment in price discrimination for those customers who genuinely feel bad for what happened. Those customers wh
by sbisker 13y ago
They basically just turned this into a huge experiment in price discrimination for those customers who genuinely feel bad for what happened.
Those customers who feel bad and were originally willing to pay the full price savings will likely cancel and reorder. Those customers who feel bad and genuinely could not pay the full price, will keep their discounted orders, and the company will get to keep those people as customers well into the future.
I'm curious how transparent they'll be with how many canceled their orders when the dust settles - would be a good case study for other companies in this boat who want to trust their customers to do the right thing for themselves.