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"We don't need the low end. Let them have it." Didn't the american car companies take that route too? And steel mills. and... mainframes I think.
by spitfire 14y ago
"We don't need the low end. Let them have it."
Didn't the american car companies take that route too?
And steel mills. and... mainframes I think.
- wisty 14y agoIt doesn't make it a stupid decision. Levano can already take the low end (or Asus will). IBM sells their low-end while it's still worth something, rather than fighting a losing battle.
- spitfire 14y agoThen lenovo puts in a few coins into R&D and takes the market slightly up from the low end. Which IBM gladly gives away because the margins aren't high enough... Then Lenovo puts a few more coins into R&D and takes the midrange. Which IBM gladly gives up because the margins aren't high enough... This has happened more than a few times across several industries - American cars, Japanese electronics, mainframe/mini/microcomputers, etc. EDIT: Also see apricot computer. Which did the /exact/ same thing - outsourced the production of it's "commodity" computers, losing its special sauce, and lucrative service contracts. It was gone in a flash. Sir John Harvey-Jones even did an episode of the UK show "the troubleshooter" on them. It's a sure way to make a quick buck this quarter, but horrible long term.
- wisty 14y agoIBM does a little to enhance their x86 line, but I don't think it's of any great value to many customers. If they were making a lot of revenue (not even profits!) off their value-adding, and this value-adding could be applied to their top-end stuff (thus amortised across a larger base), it would make sense. I'm not an expert in IBM servers, but I don't think they are getting a lot of revenue at the bottom-end as a result of their bells and whistles, and it's probably not that easy to transfer those enhancements to their top-end servers.
- amac 14y agoAnd replaced them with the knowledge economy right. Which has some structural issues right now across the developed world i.e record corporate profits, less than record employment rates.
- zmonkeyz 14y agoand Apple...