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To be fair, it didn't seem like they were admitting anything. They basically said the marketing company they hired did and they regret it happened. More common
by at-fates-hands 14y ago
To be fair, it didn't seem like they were admitting anything. They basically said the marketing company they hired did and they regret it happened.
More common for big businesses who pay big bucks to get some exposure and then some marketing company pitches them unreal stats to get a sale, then commences to bending the rules and committing outright fraud to keep the paychecks coming in.
- Steko 14y agoThat's not being fair, that's regurgitating corporate pablum. Similarly to how every scandal in congress is blamed on a low ranking staffers whenever possible, corporate scandals are blamed on subcontracters whenever possible. Don't think for a second a company as profitable as Samsung doesn't know what it's marketers are doing.
- smsm42 14y agoI can easily believe in companies as big as Samsung and as profitable as Samsung a lot of people don't know what their suppliers/sub-contractors are doing. Bigger organization is, more chance somebody sleeps at the wheel, somebody takes shortcut, somebody is lazy, somebody just doesn't care. And if the money is abundant, there's less control over how exactly every cent is spent, so it could very well be that somebody hired this sleazy company to get good numbers for his annual review and his superiors were distracted by something else and didn't know a thing. I'm not saying that's what happened, but the size of the company makes it more, not less, likely. Sometimes big corps and big bureaucracies are evil, but many times they are also stupid.