The price of the stock is near the $400 - a psychological pivot point. If it continues to decline in value and closes under $400, the stock will go into a freef

The price of the stock is near the $400 - a psychological pivot point. If it continues to decline in value and closes under $400, the stock will go into a freefall (or another selling period). In the short term, Apple needs to come out with innovative, disruptive products that create a whole new market much like the iPad and iPhone. In the long term, they need a sustainable cash cow like Google's ads business.