When it comes to mass media (and increasingly the web, too, thanks marketers), skimming content is not the problem, the sheer deluge of useless, distracting up

When it comes to mass media (and increasingly the web, too, thanks marketers), skimming content is not the problem, the sheer deluge of useless, distracting up to outright BS content is. Hence skipping that, and being selective about what you subscribe to RSS-wise :P