This post is a bit on the extreme side of not talking to your customers. Of B2B that fail, I'd be surprised if most burn out this badly. Most get someone to us

This post is a bit on the extreme side of not talking to your customers. Of B2B that fail, I'd be surprised if most burn out this badly. Most get someone to use them.. just not enough. As for the advice of getting clicks, strongly product dependent. Imagine you are a PaaS, say Heroku. It'd be a bit hard to adequately market such a product without convincing docs and people actually playing around with it. That is.. building the product. And even if you could get some CC conversions, it still wouldn't validate the product because so much of the stick/not stick with it will come down to user experience. Which for a pretty technical product is a bit of an unknown.