Of course it's not an end-user sort of thing. The market is technical, which doesn't respond well to marketing and early adopters tend to resent it. So why in

Of course it's not an end-user sort of thing. The market is technical, which doesn't respond well to marketing and early adopters tend to resent it. So why in the world would they want a Jobs co-founder? I don't know but my best guess is that it's because Paul & co. don't really know what they're doing. There are situations where it works, but certainly not here. You wouldn't want one here -- just a single technical founder (or two). In fact, all the great, innovative startups were a Woz or Woz/Woz combination. Ok, except for Apple, but again, Jobs really only added value later by playing VC. The seed level was a pure Woz play.