Jobs refined one thing at a time over many, many iterations to an incredibly well thought-out polish of design and functionality. His marketing was also incredi

Jobs refined one thing at a time over many, many iterations to an incredibly well thought-out polish of design and functionality. His marketing was also incredibly well thought out, carefully iterated, over a long time. Johnson just seemed to think he could change stuff he didn't like with no iterations and no need to think it through. Plus he had no special focus, unlike Jobs with one key product at a time.