3 ms·

This is still 'SEO 1.0' stuff. If you have something to sell, i.e. an e-commerce site, or if you have a recipe, or if you have a large collection of flora and f

This is still 'SEO 1.0' stuff. If you have something to sell, i.e. an e-commerce site, or if you have a recipe, or if you have a large collection of flora and fauna, the quickest win is to use semantic markup - 'SEO 2.0'. Let The Search Engine (Google) know what is description, title, price, currency, size, weight and so on with semantic markup tags and you are presenting The Search Engine with information that can be made sense of. Otherwise it is just throwing more needles in the haystack.

TheSisb2 14y ago
Micro formats are underrated and simple to achieve: http://microformats.org/wiki/Main_Page http://microformats.org/wiki/Main_Page
- junto 14y ago
  This is a really good point. Google actually has a really good tool for testing this: http://www.google.com/webmasters/tools/richsnippets http://www.google.com/webmasters/tools/richsnippets Here is an example: http://www.google.com/webmasters/tools/richsnippets?url=http%3A%2F%2Fwww.simply-watches.co.uk%2Fdeal%2Fthe-brilliant-gift-shop%2Fcitizen-eco-drive-gents-titanium-watch-683425725&html= http://www.google.com/webmasters/tools/richsnippets?url=http...
lmm 14y ago
Citation needed. To me, all this semantic web stuff sounds exactly like meta tags in the old days - and the big difference between google vs lycos/yahoo/etc. was that it ignored meta tags completely.
- butler14 14y ago
  The benefits of Schema (schema.org) is pretty well documented. While its existence on a page is not a ranking factor in itself, it can help an SEO campaign and the visibility of a site in innumerable ways - not least organic click through rate.
  - lmm 14y ago
    Huhwhat? More people will click on a site if it includes a schema in its markup? Seriously?