There are plenty of people/organizations that are researching cool new technologies that don't have the publicity of Elon Musk, either from them actively avoidi

There are plenty of people/organizations that are researching cool new technologies that don't have the publicity of Elon Musk, either from them actively avoiding the spotlight or the media has just decided that they aren't "cool" enough to be covered. DARPA is doing some cool stuff even though they are a government organization, Mars One has set the lofty goal of sending people to Mars, James Cameron has a pretty sweet submarine, and the list goes on and on. I guess the point I'm trying to make is that the author has overlooked a lot of cool stuff to make his point. While I agree that there needs to be more billionaires doing cool s#!t, don't overlook the people and organizations that are already doing it. edit: In the time it took me to write this comment, a whole bunch of other examples popped up in the comments, further reinforcing my point that there are already a lot of people doing cool s#!t.