I am not sure. I had this idea that kept coming back and back to my mind, and I would evolve it, elaborate more and more - although I have lots of ideas all the

I am not sure. I had this idea that kept coming back and back to my mind, and I would evolve it, elaborate more and more - although I have lots of ideas all the time, this one was the more persistent. Then, one day, as I don't have much attachment to my money, I decided to invest in it, outsource the development and put it in practice. Then I became more and more fascinated by the way of doing business of startups (lean, customer development, all that). So it become a fascinating path of intelectual discovery. So, in a sense, it would be "for adventure", the learning is incredible, even with failure on this field, would be a essential step I had to had if I come back to my original field of work (non-profit, social impact, social business, etc). Sure, I dream about fame and money, but I dream about being a great soccer player. These dreams are a way to fantasize the consequences of what I am doing, no the reason behind it.