2 ms·
Back in my journalism school days, ABC v. Food Lion was referenced as the precedent for undercover reporting. In this case, Two ABC reporters got jobs working a
by jrwoodruff 14y ago
Back in my journalism school days, ABC v. Food Lion was referenced as the precedent for undercover reporting. In this case, Two ABC reporters got jobs working at a Food Lion in North Carolina and taped footage of the store selling spoiled meat.
Food Lion sued for unfair trade practices, fraud, breach of contract, etc. ABC was fined $5.5 million, but that was later reduced to about $300,000, according to a quick Google search.
This was used to illustrate why journalists must disclose that they are journalists and should avoid undercover methods, as written in the journalism code of ethics.
Sources:
http://lawclassolemiss.wordpress.com/2010/04/05/food-lion-inc-v-capital-citiesabc-inc/ http://lawclassolemiss.wordpress.com/2010/04/05/food-lion-in...
http://www.poynter.org/uncategorized/2125/abc-and-food-lion-the-ethics-questions/ http://www.poynter.org/uncategorized/2125/abc-and-food-lion-...
http://www.nytimes.com/1997/03/09/arts/beyond-abc-v-food-lion.html http://www.nytimes.com/1997/03/09/arts/beyond-abc-v-food-lio...
http://www.spj.org/ethicscode.asp http://www.spj.org/ethicscode.asp
Edit: Also interesting, but not quite as relevant, is the Chiquita/Cincinnati Enquirer scandal that happened around the same time.
http://www.newyorker.com/online/blogs/newsdesk/2011/07/chiquita-phone-hacking-scandal.html http://www.newyorker.com/online/blogs/newsdesk/2011/07/chiqu...
- deleted 14y ago[deleted]
- jrockway 14y agoThis is very interesting and I didn't know about it. Isn't $300,000 pocket change, though?
- jrwoodruff 14y agoOh definetly. In the Chiquita case, Gannett was willing to settle out of court for eight figures. IANAL, but my understanding is its more about the precedent set, as other similar cases will reference these judgements.
- spizzo 14y agoI don't understand why this is bad, though. In that case food lion got publicly busted and undoubtedly had to tighten standards. What's the alternative in a system where you can't engage in undercover reporting? ABC: "Hey food lion. ABC here. Do you guys sell rotten meat?" Food Lion: "no. no we do not." ABC: "Mind if we check?" Food Lion: "Sure, just give me a minute to clean up some things so you're not seeing how we operate day-to-day. I'll schedule your visit." ABC: "Huh. Everything looks above board" Food Lion: "Yes, they do look that way today. On your visit. Don't come back without notice."