Marketing breaks down into: - identifying your target audience (who is this for) - determining your value proposition (why would they want it) - finding chan

Marketing breaks down into: - identifying your target audience (who is this for) - determining your value proposition (why would they want it) - finding channels to get this message to them (where are they, how can I reach them) Ideally, you're looking not for individual promotional efforts you can make, but for repeatable systems you can automate, measure, and improve.