Yes, of course they do. But before you click through, there are a bunch of ads displayed off to the side. And Google just exposes the one newspaper that they'

Yes, of course they do. But before you click through, there are a bunch of ads displayed off to the side. And Google just exposes the one newspaper that they're sending the traffic to, so the one with the best SEO wins while everyone else goes out of business, directly threatening the AP's bottom line. So what's the AP going to do? They can restructure their rates so they capture more from the winners, and/or they can hit the whole ad stack (which Google is the first layer of, now). I mean, really, what else do you expect them to do? Just wither and die? Another way to say it: when the distribution of a pile of money across a group of companies shifts from normal to power law, and you were getting paid by that group, you had better figure out how you're going to get more money out of the winners as the losers start dropping out.