> Facebook is betting that people don't want to interact with apps but rather with their friends, which is a bet they have to make because, well they're Faceboo

> Facebook is betting that people don't want to interact with apps but rather with their friends, which is a bet they have to make because, well they're Facebook. This also sounds very good and "human" but I don't know how true to reality it is Also, people won't mistake the Facebook app for their friends when ads start appearing.