4 ms·
What utter BS of a guide. As a musician for many years, I can tell you that he would not have a number 1 hit if he didn't have hundreds of thousands of YouTube
by k2xl 14y ago
What utter BS of a guide. As a musician for many years, I can tell you that he would not have a number 1 hit if he didn't have hundreds of thousands of YouTube subscribers. If this guy didn't have the YouTube subscribers, he would of sold to his family and friends and that's probably it.
The music industry is a popularity contest. Believe it or not, there are hundreds of thousands of artists who produce high quality songs but don't have a huge fan base preexisting on a social network.
Getting a big hit is the same as getting a big hit in the startup world. Unless you have a prexisting connection/PR marketing presence, the success is mostly driven by luck and brutal hard work.
What grinds my gears in the music world (and startup world) is when people who have success think it has something to do with their product/song being more unique or better than the next guys. 9 out of 10 times it is due to some competitive advantage the artist/founder had over others.
- d23 14y agoThat was what seemed like the crux of the article to me: get 650,000 Youtube subscribers. Taking that as a premise makes anything after seem like cake.