I never really understood mind maps after trying them a couple times. Can anyone explain why they are better than an outline format, or plain text? I get that

I never really understood mind maps after trying them a couple times. Can anyone explain why they are better than an outline format, or plain text? I get that some people think visually (I'm more of an auditory learner/thinker), but it seems like mind maps make organization and prioritization harder, rather than easier.