Their copy is pretty bad, I can see exactly where they were headed with it and cite photojojo as an example of a company that does a great job of slight shock v

Their copy is pretty bad, I can see exactly where they were headed with it and cite photojojo as an example of a company that does a great job of slight shock value with its tagline, however "damn" doesn't work. I enjoy out of the box thinking but it could certainly use some tweaking