Thanks for reminding people about this change. For the readers who are wondering if this change happened on 1 April 2013, it actually happened earlier. This has

Thanks for reminding people about this change. For the readers who are wondering if this change happened on 1 April 2013, it actually happened earlier. This has been previously announced on HN https://news.ycombinator.com/item?id=5019049 https://news.ycombinator.com/item?id=5019049 (two months ago, no comments) https://news.ycombinator.com/item?id=5267093 https://news.ycombinator.com/item?id=5267093 (one month ago, four comments) and anyone who has followed any of the useit.com links in the last two months would have discovered this change. EDIT: The second HN submission shown links to the site's discussion http://www.nngroup.com/news/item/useitcom-moves-to-nngroupcom/ http://www.nngroup.com/news/item/useitcom-moves-to-nngroupco... of this change in location of Alertbox columns. I agree with the several questions posted here in comments that I'm puzzled by the rationale for some of the changes, which are not always easily explained by what's on the page http://www.nngroup.com/news/item/useitcom-moves-to-nngroupcom/ http://www.nngroup.com/news/item/useitcom-moves-to-nngroupco... about the domain change, which has the paragraphs below about the new design: "Legacy design is rarely a good rationale in the long run, but there was a second reason to maintain useit.com for many years: while nngroup.com needs a corporate look-and-feel to attract consulting clients, it was possible to retain a more emotionally forceful design for useit.com. The site admittedly didn't look very good, but it was a strong rallying point for rebellion against the bloated design style that dominated during the dot-com bubble. "Even after the dot-com bubble burst, there was a long period where the barebones useit.com design stood out and elevated the site above many latecomer UX websites. Cutting through the clutter is an important value on the web, which has so much more information than anybody needs. "However, eventually it makes less sense to rebel against the excesses of the past. Also, with almost 500 Alertbox columns published, it became clear that more navigational apparatus was needed. One solution could have been to redesign useit.com to make it more like other sites. But why bother? If a big change was needed anyway, it was better to use the opportunity to integrate the articles with the company information and host all the material on the same website with a single navigation structure and a single search. So that's what we did: no more microsite for the Alertbox."