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"Tesla Motors announced today that sales of its Model S vehicle exceeded the target provided in the mid-February shareholder letter" - So that means they had a
by jusben1369 14y ago
"Tesla Motors announced today that sales of its Model S vehicle exceeded the target provided in the mid-February shareholder letter" - So that means they had a great last 6 weeks of the quarter. That means sales actually went up substantially after the NY Times huff foo. That means it made tremendous sense to continually go after the NY Times as it must have been apparent sales were rising on a week over week basis since the story broke?
- moakleaf 14y agoBe careful not to mix sales with reservations and deliveries. Tesla has a backlog of about 15000 vehicles, and it will take them all of 2013 to produce those cars. You can reserve one, but the actual sale will not happen until the car has been manufactured. The backlog dates back to before the NYT article, so you cannot determine the effect of the NYT article based on the sales numbers of this press release. You may be able to see the effect of the NYT article in the number of new reservations Tesla has received this quarter (when it is disclosed), but there are also positive effects that play in; The "Car of 2012" award last year, and the "Green car of 2013" award last week. Those could affect sales positively. There are also plenty of positive reviews, so a single bad review would probably not have that significant an effect on the sales.
- jusben1369 14y agoWell you are right (after making me go back and re-read it) "vehicle deliveries (sales)" So this is really a hat tip to the production/delivery team vs a sentiment on orders and demand.