Google's main, eponymous business is a service that is monetized via ads. That business shares some of its technology with two other efforts: 1. Google's effo

Google's main, eponymous business is a service that is monetized via ads. That business shares some of its technology with two other efforts: 1. Google's efforts to monetize those ads. 2. Google's efforts to monetize other ads. None of this invalidates a claim that Google typically fits the "users first, dollars second" stereotype. Android fits that stereotype too; ditto Google Apps.