Nice idea. I've been saying this forever - getting friends involved in matching was the way forward for dating sites. But all glory to the person who executes.

Nice idea. I've been saying this forever - getting friends involved in matching was the way forward for dating sites. But all glory to the person who executes. This also removes the stigma of being on the site - you're not there for you, you're just there to help out your friend! However I find it to be too creepy to sign up friends without their knowledge. You're asking me to reveal personal information about them to a third party site and an unknown audience of people. And there's a lot of potential for abuse, if I want to embarass a "friend". Even if I find someone I think they'd like, how am I supposed to explain that I was pimping them out? I think there should be invitations first, like "hey, I made a profile for you on CupidWithFriends, check it out." Or ideally, do it with peer pressure, like "your 3 friends made this profile for you on CWF, they want you to accept." Then if the profiled person like it, they click a button to accept and only then does it go public. EDIT: actually, what if you changed the focus to "stories about friends", where dating was a sort of side effect? I think I'd feel less creepy if I felt I was making a little tribute to a friend, rather than selling them. This could work for any situation where you want to match people up. Even in matching jobs to people. LinkedIn sort of does this, but they ask for super boring testimonials like "implemented action items with diligence." Stories are so much more interesting, and they are what really sells you on somebody anyway.