I am wondering how they are already getting 500k uniques per month & 1000 contractors a week signing up: http://techcrunch.com/2013/03/14/buildzoom-connects-ho

I am wondering how they are already getting 500k uniques per month & 1000 contractors a week signing up: http://techcrunch.com/2013/03/14/buildzoom-connects-homeowners-with-contractors-for-remodeling-projects-doesnt-charge-for-access-or-leads/ http://techcrunch.com/2013/03/14/buildzoom-connects-homeowne... I mean, how on earth do you that? Some kind of mystical SEO? Befuddles me...