> Google is an advertising company, not an Internet search company. Those were perhaps the good old days. Today's Google makes less and less from ads and more

> Google is an advertising company, not an Internet search company. Those were perhaps the good old days. Today's Google makes less and less from ads and more from big data i.e., spying and selling (and trading) ever more extensive information about individuals, business entities, governments and other organizations. This is where the New Google (post "don't be evil") is competing Any service or app that doesn't return it's investment in PII (Personally Identifiable Information), Corporate Espionage (as it used to be called before there was Big Data) or state secrets is at best a loss leader.