6 ms·

Everyone now knows about this app. For $30000000 they pulled off the best marketing campaign ever.

• uptown 14y ago
  ...which is great - except they pulled it from the app store once the announcement was made. If it were me, I would have leveraged the headlines to grow the user-base.
• jonknee 14y ago
  To be fair, $30M could have kicked off a hell of a marketing campaign. Imagine watching 10 Super Bowl ads in a row... Talk about "everyone" knowing about something.
• javis 14y ago
  They're shutting it down.