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My apologies, I thought we were both having a go. To explain it absolutely sober: There are people who actually work in advertising and marketing. Their job, m

by skore 14y ago

My apologies, I thought we were both having a go. To explain it absolutely sober: There are people who actually work in advertising and marketing. Their job, more often than not, is selling something to people that they don't need. That's the kind of people I'm attacking and that should be easy to see from the video I linked. Google has an advertising division, but largely, they supply services to advertisers. They are as responsible for advertisements they run as TV Channels are for the ads they run during commercial breaks. Now, taking that claim further and saying we should also include farmers is hyperbole to highlight the fact that your argument is a red herring. But again - I thought we were just having a laugh here.

arrrg 14y ago
Google is part of the advertising industry. You cannot separate that two. That makes no sense at all. Who do you think wants targeting to work? Advertisers buy targeting services – but the ones selling them are companies like Google. That’s what they do. To want to separate that is completely crazy. You know, why are we even having this discussion? You know who complained about Mozilla here? Why, yes, it’s the IAB and one of their members is – you guessed it – Google. This is one of the lobby organizations Google is part of. See: http://www.iab.net/member_center/1521/1534 http://www.iab.net/member_center/1521/1534
- skore 14y ago
  > To want to separate that is completely crazy. Why?
Silhouette 14y ago
There are people who actually work in advertising and marketing. Their job, more often than not, is selling something to people that they don't need. That's a big assumption. Someone also has to sell the things that people do need, or more generally the things that people would genuinely value and have an interest in buying if they knew about them. Advertising done responsibly serves a useful purpose for all concerned. The problem is that a lot of on-line advertising is not done responsibly, and that's why people find it intrusive and annoying and creepy and all those other negative connotations. Also, marketing and advertising are not the same thing.
- skore 14y ago
  > That's a big assumption. I thought it was enough to qualify it with "more often than not". > Someone also has to sell the things that people do need I think I can justly say that I purchase far more things that weren't advertised to me than those that were. The 'someone' in this equation is, imho, the people who actually produce stuff. > Advertising done responsibly serves a useful purpose for all concerned. Absolutely agree. My point isn't that it's impossible, just that it is rare. So rare, that I think the fury against the people who don't handle it responsibly is justified. > Also, marketing and advertising are not the same thing. Borrowed that generalization from Mr. Hicks.

by skore 14y ago

arrrg 14y ago

Google is part of the advertising industry. You cannot separate that two. That makes no sense at all. Who do you think wants targeting to work? Advertisers buy targeting services – but the ones selling them are companies like Google. That’s what they do. To want to separate that is completely crazy. You know, why are we even having this discussion? You know who complained about Mozilla here? Why, yes, it’s the IAB and one of their members is – you guessed it – Google. This is one of the lobby organizations Google is part of. See: http://www.iab.net/member_center/1521/1534 http://www.iab.net/member_center/1521/1534

skore 14y ago
> To want to separate that is completely crazy. Why?

Silhouette 14y ago

There are people who actually work in advertising and marketing. Their job, more often than not, is selling something to people that they don't need. That's a big assumption. Someone also has to sell the things that people do need, or more generally the things that people would genuinely value and have an interest in buying if they knew about them. Advertising done responsibly serves a useful purpose for all concerned. The problem is that a lot of on-line advertising is not done responsibly, and that's why people find it intrusive and annoying and creepy and all those other negative connotations. Also, marketing and advertising are not the same thing.

skore 14y ago
> That's a big assumption. I thought it was enough to qualify it with "more often than not". > Someone also has to sell the things that people do need I think I can justly say that I purchase far more things that weren't advertised to me than those that were. The 'someone' in this equation is, imho, the people who actually produce stuff. > Advertising done responsibly serves a useful purpose for all concerned. Absolutely agree. My point isn't that it's impossible, just that it is rare. So rare, that I think the fury against the people who don't handle it responsibly is justified. > Also, marketing and advertising are not the same thing. Borrowed that generalization from Mr. Hicks.