I'm a non technical co-founder and am building a combination of a serviced based business and technology business. I think this article is spot on for most peo

I'm a non technical co-founder and am building a combination of a serviced based business and technology business. I think this article is spot on for most people. A lot of very successful businesses can be started with a wordpress blog and very little technical capability. A business based around the technology itself is a highly risky venture. I would argue it's a lot lower risk to first develop a business without much technology, build up your customer base and then gradually build technology to automate more aspects of the business as you go. PayCycle purchased by Intuit for $170million is an example of this. They started doing the payroll for businesses completely manually. Literally writing out checks etc. Then they gradually automated each step of the business. For most businesses it's a better strategy to build the business first get customers and then build the technology second. Technology startups where you build the technology first are the exception not the rule.