I think the question of "honesty" in business is always more complex than we'd like it to be. It's amazing how powerful is the pull to make a business model "wo

I think the question of "honesty" in business is always more complex than we'd like it to be. It's amazing how powerful is the pull to make a business model "work". And very hard to balance that with being conscious of the fairness of it. I very much like how Jason broke down the various aspects of what "customer service" can be. I think this incident is a great reminder, that we have to be incredibly diligent in balancing the pursuit of our business goals, with creating truly healthy communication and commercial ecosystems.