This is a really great plan for hiring top talent in a way that's not immediately obvious. There is a lot of talk of 'sexism' in the tech world, but from my exp

This is a really great plan for hiring top talent in a way that's not immediately obvious. There is a lot of talk of 'sexism' in the tech world, but from my experience, many top male engineers are going to prefer working in a team with a few more females. If the article is correct then this proves this further - they were able to hire some big names simply by having those extra female engineers. Training up female engineers is also positive as the main complaint about 'diversity in tech' is putting less competent female engineers before more competent male engineers to meet ratio targets. (I'm not saying that females are less competent, but female engineers are harder to find.) By training up female engineers first before giving them the jobs, they are hopefully making sure that their female engineers are just as competent as their male engineers. Basically it's a win all around, and is much better than just hiring any female engineer regardless of skill to make quota. "Less headhunters, more hacker school" - Good call, good call.