For perspective: "huge body" is ~millions monthly actives (but: many of them journalists), very likely less than ten million (http://www.quora.com/How-many-user

For perspective: "huge body" is ~millions monthly actives (but: many of them journalists), very likely less than ten million (http://www.quora.com/How-many-users-does-Google-Reader-have http://www.quora.com/How-many-users-does-Google-Reader-have). YouTube just crossed 1 billion monthlies (http://www.billboard.com/biz/articles/news/digital-and-mobile/1553848/youtube-hits-1-billion-users http://www.billboard.com/biz/articles/news/digital-and-mobil...), 100x that. Which of the two would you push?