Part of the issue is that "tech" people tend to be out of touch with their emotions, so while they do feel them very strongly, they may not always understand th

Part of the issue is that "tech" people tend to be out of touch with their emotions, so while they do feel them very strongly, they may not always understand their origins or be able to handle them in a resourceful manner. Not admitting that many important decisions have an emotional component is part of the problem. They can be 'rational' when it comes to doing numerical things, but when it comes to an emotional issue like picking emacs or vi, they are no better than your average touchy-feely New Age believer at being rational.