3 ms·
This "bounding box" experiment seems interesting but I think might be more clearly described in this way: Say "This product is free" to see what roadblocks and
by mburnett 18y ago
This "bounding box" experiment seems interesting but I think might be more clearly described in this way:
Say "This product is free" to see what roadblocks and bureaucracies are in the way of your client actually using your product to a degree that you may generate a sufficient amount revenue.
- AND -
Say "This product costs 1 million dollars" to find out how much the client has valued your product at (i.e. they think its worth only $450K)
Doing these things avoids you underpricing your product as well as revealing any additional hindrances or costs associated with adoption.