I really like ThinkPads, but I think if they count rotating the logo to face up while open as a new feature, they should also include the feature of memorable m

I really like ThinkPads, but I think if they count rotating the logo to face up while open as a new feature, they should also include the feature of memorable model names. T431s? That's a SKU, not a model. Lenovo is experimenting with it's consumer-grade IdeaPad line—there's a Yoga, for instance—but it can still feel like a business machine with a memorable name.