That's like saying, "Why would you talk to their customer service when you could just sue?" The courts are there as a last resort, not as a default place to se

That's like saying, "Why would you talk to their customer service when you could just sue?" The courts are there as a last resort, not as a default place to settle things. Your statement also implies that there's not a relationship between how one treats their customers and bottom line, which is pretty far from the truth.