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I suspect the penny gap is more due to the process of paying for something. That's not completely irrational. Unless you're paying in cash, you are either clutt
by jfoster 14y ago
I suspect the penny gap is more due to the process of paying for something. That's not completely irrational. Unless you're paying in cash, you are either cluttering up your bank statement, or having to endure an annoying series of logins, confirmations, etc.
Where's the payment equivalent of a facebook "Like" button? Now that I mention it, facebook are probably well positioned to introduce such a thing.
- kalleboo 14y agoI still wish Flattr would take off...
- mhb 14y agoI suspect the penny gap is more due to the process of paying for something That is not the point Ariely makes. Charging anything at all changes the nature of the transaction from a social one to a market one and completely changes the context in which people view it. It's worth reading.
- flyinRyan 14y ago>Where's the payment equivalent of a facebook "Like" button? It's on Amazon.com and they have a patent for it. :(
- pc86 14y agoHas anyone really declined to pay for something because it would be another line item on their bank account? I get what you're saying and I agree that the process is a hindrance at the most basic level, I just don't get that specific example.