I'm not sure what Griffin is - tried googling it, but a mess of results with no common theme came up. I hear the "Instant awareness" thing. I should probably

I'm not sure what Griffin is - tried googling it, but a mess of results with no common theme came up. I hear the "Instant awareness" thing. I should probably look up an example of this before I go in though. I think I read an article about that here a while back (how Twitter is a potential competitor to Google because of its faster reaction to changes in public mood) I don't think the customer service angle will work in the context of the company I'm dealing with. The company has certification programs and its main product is in use with banks and other large companies - I don't think the president of Citibank is going to twit about how XYZ screwed up big time. (That said, I wonder if I can explain how it might be a good way to reach out to hacker-types)